FILTER BY
Different Fish, Different Places: California Surf
Stories

Different Fish, Different Places: California Surf

We recently explored San Francisco Bay Area with some legends of the Northern California surf fly fishing community.  These passionate anglers share the story of the rise and recent decline of non-native Striped Bass due...
read more
New Year's Resolution: Become A Better Angler (and Human)
Loon university Stories

New Year's Resolution: Become A Better Angler (and Human)

Any new chapter gives you an excuse to make a change for the better.  We spent some time thinking about some non-traditional means of doing both at the same time. Here are five tips towards...
read more
The Pull: The Fish That Haunts My Dreams
Stories

The Pull: The Fish That Haunts My Dreams

A steelhead-obsessed angler from Northern California traveled 5,000 miles to test his luck pursuing the original "fish-of-a-thousand-casts."  This is what he found.
read more
Different Fish, Different Places: The Deep South
Stories

Different Fish, Different Places: The Deep South

We recently headed to Alabama with Adam Hudson of Blue Line Flies to explore the southern boundary of the smallmouth bass’ native range. In a region dominated by gear fishing, Adam fools these beautiful, hard...
read more
Catch'n Cook with Chef Joshua Schwartz
Loon university Stories

Catch'n Cook with Chef Joshua Schwartz

Meet Chef Joshua Schwartz, the brains and talent behind Travel Creel, the world's first pop-up fishing lodge.  He was gracious enough to show us how he catches and cooks halibut (in the boat)!
read more
What Guides Use: John Fochetti
Ambassadors

What Guides Use: John Fochetti

John lives in Northern California and is fortunate enough to be able to guide year round for trout, steelhead and bass.  Learn more about John and the gear he uses.
read more
Different Fish, Different Places: Canals in the Desert

Different Fish, Different Places: Canals in the Desert

Welcome to carp fishing in Phoenix, AZ.  Join Kris Bare of the AZ Fly Shop and Derek Rivchin of Lo Water Guide Service as they experience fly fishing in a region where temperatures commonly soar to...
read more
What Guides Use: Hilary Hutcheson
Ambassadors

What Guides Use: Hilary Hutcheson

Hilary Hutcheson lives in Montana and guides on the Flathead River we well as being an environmental activist, fly shop owner and amazing person.  Learn more about Hilary and the gear she uses.
read more
Fish For Garbage: Creating Pollution Free Waterways
Environment Stories

Fish For Garbage: Creating Pollution Free Waterways

Fish For Garbage hosts river cleanups and education in order to create pollution free waterways and shape the next generation of watershed stewards.
read more